• Plush toy soccer ball with a smiling face, red and blue accents, on a white background.

    jellycat

  • Two toy mice in wedding attire standing in a room with a cake on a table.

    maileg

  • Four colorful toy cars on a green, orange, and blue gradient background

    londji

  • Colorful plush toys on a bed with a striped bedspread

    Donna Wilson

  • san francisco

  • Children in colorful costumes at a party with decorations and a 'Dance Dance Dance' banner.

    meri meri

  • candylab

  • egmont

  • moulin roty

  • Suzy Ultman

happiness for sale

shop favorites

SUMMER

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shop new arrivals
  • Book cover of '5-Minute Animal Stories' with illustrations of various animals on a yellow background
    Illustrated book pages with dinosaurs and a starry night sky.

    5-Minute Dinosaur Stories

    $15
  • Amuseables Stratto Cloud Shoulder Bag
    Amuseables Stratto Cloud Shoulder Bag

    Amuseables Stratto Cloud Shoulder Bag

    $60
  • Set of 4 Silicone Washable Coloring Placemats & Markers
    Set of 4 Silicone Washable Coloring Placemats & Markers

    Set of 4 Silicone Washable Coloring Placemats & Markers

    $32
  • Coco Studio product on a colorful geometric background
    Artist 5 Paintbrush Set

    Artist 5 Paintbrush Set

    $9
  • Green plush toy alligator on a light beige background
    Large Crocodile - Forest green

    Large Crocodile - Forest green

    $54
  • Plush crocodile toy
    Plush toys including a lion, teddy bear, and alligator on a chair and floor in a room.

    Medium Crocodile - Vintage rose

    $45
  • Green plush toy crocodile
    Children's toys including a toy car, dolls, and a woven storage basket on a light gray floor.

    Medium Crocodile - Olive Green

    $45
  • Plush toy alligator on a website page with product details.
    Small Crocodile - Vintage rose

    Small Crocodile - Vintage rose

    $32
  • Pink lunch box with bear and ice cream design on a white background
    Child sitting on a chair with a pink lunch box and purple sippy cup on a white table.

    Lunch box bento Sparkling Sweets

    $24
  • Crocodile-shaped plush toy
    Children's toys on a wooden chair against a light green wall.

    Small Crocodile - Olive green

    $32
  • Plush alligator toy
    Children's toys including a toy pig, toy crocodile, and a wicker storage basket on a light gray floor.

    Small Crocodile - Forest green

    $32
  • plush alligator toy on a beige background
    Mini Crocodile - Olive Green

    Mini Crocodile - Olive Green

    $24
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  • CAPYBARA BABY - Baby Card
    CAPYBARA BABY - Baby Card

    CAPYBARA BABY - Baby Card

    $7
  • Box of cat supply stickers with 'good goods' branding on a white background
    Collection of colorful stickers with various designs on a white background

    Hako Sticker Cat Supply

    $9
  • Four plastic packages containing ladybug-shaped toys on a textured surface.
    Green toy car in clear packaging on a textured surface

    Clockwork Chain Ladybug Insect Crawling Toy

    $9
  • Embroidered patch with desert scene and 'Been Better' text on a textured white background
    Embroidered patch with 'BEEN BETTER' text held between fingers against a neutral background

    Been Better (Vase) - Tiny Felt Sticky Patch

    $8
  • Embroidered patch with floral design and 'SHC' initials on a textured white background
    Brown corduroy cap with embroidered patch featuring 'SHC' initials and floral design.

    SHC Quilt Block - Felt Sticky Patch

    $8
  • Embroidered patch with a face design and text 'BEEN BETTER' on a textured white background
    Embroidered patch with a vintage-style illustration and text held in a hand.

    Been Better (Toothache) - Felt Sticky Patch

    $8
  • Circular patch with floral design and text 'BEEN BETTER' on a textured white background
    Brown beanie with a colorful patch featuring text and floral design on a light background

    Been Better (Spiderweb) - Felt Sticky Patch

    $8
  • Circular sticker with 'BEEN BETTER' text and colorful design on a beige background
    Vinyl sticker with 'BEEN BETTER' design on a blue background

    Been Better (Spiderweb) | Waterproof Vinyl Sticker

    $4
  • Decorative sticker with a broken vase and red rose on a black arch, with 'BEEN BETTER' text below.
    Vinyl sticker with a design of a pot and red flower, text 'BEEN BETTER' and branding information on a beige background.

    Been Better (Wilted Rose) Sticker | Waterproof Vinyl Sticker

    $4
  • Sticker sheet with various illustrations and text on a brown background
    Red thermos with cartoon character and food illustrations on a dark surface

    Been Better Icons Mega 8" x 10" Vinyl Sticker Sheet

    $9
  • Two black bookmarks with illustrated designs on a light gray surface
    Decorative bookmark with illustrations on a book with geometric patterns

    Been Better Icons Bookmark | Double-sided Bookmark

    $5
  • Embroidered patch with a cat illustration and 'SCRAM!' text on a textured beige background
    Beige and brown cap with a cat patch labeled 'SCRAM' on a blurred background

    Scram - Felt Sticky Patch

    $8

we're blushing

  • “The Venice Biennale of children’s retail is Tantrum, an effervescent mom-and-pop store with two locations in the Bay Area; its online emporium has the ambience of a Montessori school as brought to life by Oliver Jeffers or Tove Jansson. - Holiday Gift Guide”

  • Best of the Bay 2025

    “VOTED BEST STORE FOR KIDS!”

  • Marin Magazine

    “VOTED BEST MILL VALLEY TOY STORE 2025”

  • “a rare combination of sophisticated style and timeless playfulness”

  • “brilliantly curated”

  • “vintage inspired items from all over the world”

  • “unique gifts for adults, too”

  • “mom-and-pop children's toy and gift shop”

  • “full of unique toys, games and clothes”

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