• Plush toy soccer ball with a smiling face, red and blue accents, on a white background.

    jellycat

  • Two toy mice in wedding attire standing in a room with a cake on a table.

    maileg

  • Four colorful toy cars on a green, orange, and blue gradient background

    londji

  • Colorful plush toys on a bed with a striped bedspread

    Donna Wilson

  • san francisco

  • Children in colorful costumes at a party with decorations and a 'Dance Dance Dance' banner.

    meri meri

  • candylab

  • egmont

  • moulin roty

  • Suzy Ultman

happiness for sale

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SUMMER

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  • Sparkle scratch art kit packaging with winter-themed designs on a white background

    Scratch Art - Winter Fun

    $16
  • Two colorful children's balls with cartoon designs on a white background
    Colorful ball with various patterns on a white background

    5 & 7" Playground Ball - Smiley

    $16+
  • Black football with space-themed design on a white background

    Soft Football - Space Explorer

    $18
  • A white hardcover notebook with a whimsical folk-art illustration of two children on a red mushroom, surrounded by yellow flowers, set against a solid pink background.
    A cream-colored paper notebook or journal with a whimsical folk-art illustration of two fairy-like figures under a large red mushroom, set against a solid pastel pink background. The cover features a green-bordered label at the top reading 'Notes for your favourite pet'.

    Gnomes & Mushroom B6 Blank Notebook -Phoebe Wahl

    $14
  • A spiral-bound notebook with a blue cover featuring retro vinyl records, headphones, and colorful illustrated cards, standing on a pink background.

    For The Record 4x6" Spiral Notebook Blank

    $18
  • A spiral-bound notebook with a whimsical cover illustration featuring butterflies, flowers, and a fairy, standing upright on a solid pink background.

    Fairy Garden 4x6" Spiral Notebook Blank -Phoebe Wahl

    $18
  • A hardcover notebook with a whimsical, colorful forest illustration featuring mushrooms, houses, flowers, and small creatures on a mint green background, set against a solid pink backdrop.
    A square binder with a whimsical, colorful woodland pattern featuring mushrooms, flowers, and houses on a green background, set against a solid pink backdrop.

    Gnome Village B6 Blank Notebook -Phoebe Wahl

    $14
  • A spiral-bound 2027 mushroom-themed calendar or booklet lies centered on a muted green background, surrounded by several illustrated sample pages showing red, yellow, green, and brown botanical and mushroom drawings.
    A vertical desk calendar 2027 featuring a white cover with green text and an illustration of a child among orange and yellow mushrooms, set against a solid sage green background.

    2027 Gnomes & Mushrooms Postcard Wall Calendar -Phoebe Wahl

    $26
  • A flat-lay arrangement of multiple small printed cards and sheets featuring blue, red, yellow, and pink illustrations on a light gray background. The central sheet shows the year 2027 and a cat, while surrounding sheets include a sun, strawberries, a blue bag, a helicopter, and other simple graphic designs.
    A vertical 2027 desk calendar from the brand 'appy times' featuring a cute pink cat illustration on a white background, photographed against a neutral gray wall.

    2027 Tear-off Postcard Illustrated Calendar -Phoebe Wahl

    $26
  • A Christmas greeting card with a green background, white script text reading 'Warm Winter Wishes!', and an illustration of two white kittens wearing red-and-white striped socks under a red bow. A plain light brown envelope is partially visible behind the card.

    Kitten Mittens Holiday Card

    $7
  • A greeting card with a white front featuring a cartoon polar bear and rabbit in red and blue winter clothing, with a red heart that reads 'WARMEST HOLIDAY WISHES.' A kraft envelope is visible behind the card on a light gray background.
    A close-up of a white card or envelope with red printed text reading 'LOVE FROM ALTADENA,CA' and additional red text in the top right corner, layered over a kraft brown paper backing on a white background.

    Bear & Bunny Holiday Wishes Greeting Card by Fugu Fugu Press

    $7
  • A white greeting card with a brown bear illustration holding a carrot, with the text 'Wishing you a warm and sweet Holiday Season!' above it. A brown envelope is partially visible behind the card against a light gray background.

    Baking Bear Holiday Wishes Card by Fugu Fugu Press

    $7
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  • CAPYBARA BABY - Baby Card
    CAPYBARA BABY - Baby Card

    CAPYBARA BABY - Baby Card

    $7
  • Box of cat supply stickers with 'good goods' branding on a white background
    Collection of colorful stickers with various designs on a white background

    Hako Sticker Cat Supply

    $9
  • Four plastic packages containing ladybug-shaped toys on a textured surface.
    Green toy car in clear packaging on a textured surface

    Clockwork Chain Ladybug Insect Crawling Toy

    $9
  • Embroidered patch with desert scene and 'Been Better' text on a textured white background
    Embroidered patch with 'BEEN BETTER' text held between fingers against a neutral background

    Been Better (Vase) - Tiny Felt Sticky Patch

    $8
  • Embroidered patch with floral design and 'SHC' initials on a textured white background
    Brown corduroy cap with embroidered patch featuring 'SHC' initials and floral design.

    SHC Quilt Block - Felt Sticky Patch

    $8
  • Embroidered patch with a face design and text 'BEEN BETTER' on a textured white background
    Embroidered patch with a vintage-style illustration and text held in a hand.

    Been Better (Toothache) - Felt Sticky Patch

    $8
  • Circular patch with floral design and text 'BEEN BETTER' on a textured white background
    Brown beanie with a colorful patch featuring text and floral design on a light background

    Been Better (Spiderweb) - Felt Sticky Patch

    $8
  • Circular sticker with 'BEEN BETTER' text and colorful design on a beige background
    Vinyl sticker with 'BEEN BETTER' design on a blue background

    Been Better (Spiderweb) | Waterproof Vinyl Sticker

    $4
  • Decorative sticker with a broken vase and red rose on a black arch, with 'BEEN BETTER' text below.
    Vinyl sticker with a design of a pot and red flower, text 'BEEN BETTER' and branding information on a beige background.

    Been Better (Wilted Rose) Sticker | Waterproof Vinyl Sticker

    $4
  • Sticker sheet with various illustrations and text on a brown background
    Red thermos with cartoon character and food illustrations on a dark surface

    Been Better Icons Mega 8" x 10" Vinyl Sticker Sheet

    $9
  • Two black bookmarks with illustrated designs on a light gray surface
    Decorative bookmark with illustrations on a book with geometric patterns

    Been Better Icons Bookmark | Double-sided Bookmark

    $5
  • Embroidered patch with a cat illustration and 'SCRAM!' text on a textured beige background
    Beige and brown cap with a cat patch labeled 'SCRAM' on a blurred background

    Scram - Felt Sticky Patch

    $8

we're blushing

  • “The Venice Biennale of children’s retail is Tantrum, an effervescent mom-and-pop store with two locations in the Bay Area; its online emporium has the ambience of a Montessori school as brought to life by Oliver Jeffers or Tove Jansson. - Holiday Gift Guide”

  • Best of the Bay 2025

    “VOTED BEST STORE FOR KIDS!”

  • Marin Magazine

    “VOTED BEST MILL VALLEY TOY STORE 2025”

  • “a rare combination of sophisticated style and timeless playfulness”

  • “brilliantly curated”

  • “vintage inspired items from all over the world”

  • “unique gifts for adults, too”

  • “mom-and-pop children's toy and gift shop”

  • “full of unique toys, games and clothes”

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